Company pension scheme
Long-term accounts and company pension schemes
ALTANA AG is a German specialty chemicals company with headquarters in Wesel. The company’s roughly 6,000 employees greatly value ALTANA as a responsible employer. With its comprehensive benefits package, the firm also offers a clear advantage for the future as an attractive organization for its workers.
ALTANA AG has been a Unequity client since 2017. The agency’s task included developing design concepts for long-term account (LTAs) brochures as well as creating the content for those brochures. Another project included the revamping of two brochures focused on company pension schemes. In the conceptual phase for the various media, great attention was paid to optimizing the campaign for digital usage and to ensuring the content would be applicable for years to come.
Overall, the campaign now represents the larger topic of “Long-term pension and retirement planning” at ALTANA AG on both a visual and contextual level.
Project at a glance
Customer:
ALTANA AG
Industry:
Chemicals
Company Headquarters:
Wesel, Germany
Stock Exchange Listing:
MDAX50
Assignment to the agency:
Benefits communication, company pension scheme
Target group(s):
Employees in Germany
Number of language(s):
One
What can we do for you?
If you are looking for a reliable partner, get in touch with us.
As a creative communications agency with expertise in consulting in the HR sector — also known as People & Culture, Development, or Organization — we have been delivering professional internal communication for global companies since 2011. We specialize in the communication of Total Rewards.
Using effective communication strategies, creative media, and clear and captivating content, we manage projects and campaigns with a lasting impact — motivated, loyal employees and successful organizations.
We lead people projects to success through communication.
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