AIDA–A decisive factor for internal communication and HR
AIDA (Attention/Interest/Desire/Action) can be decisive for internal communication and HR. Read on to explore the concept of AIDA, and discover how it works in real life.
4 reflections on language
As communications experts, language is part of our daily business. We should like to share some thoughts for reflection on how language is changing, and the importance clarity of terminology.
UX/EX – Human-centered approaches for forward-looking companies
User Experience and Employee Experience are at the heart of human-centered communication for business success.
EQUITY CULTURE
Equity Culture in Germany – Investing in the stock market is often approached with too much emotion, and too little knowledge, leading to a negative investment mindset. Excellent communication campaigns can help to create a positive equity culture that power attractive employee share ownership programs.
Company Pension Scheme
Are company pension schemes old-fashioned and boring? Not at all! Read our article about one of the most important features of working life, and how to make it an attractive benefit.
Self-efficacy Part 2 Background
We take a look at the buzzwords in this field and explain, why human resources departments should clearly understand their meaning.
Self-efficacy Part 1 Financial Wellbeing
Self-efficacy is an excellent tool for self-empowerment, also in terms of personal finance. What it means and how to use it for financial wellbeing.
Team Spirit
Team spirit is essential for company success. We will explain the reasons why.
Quit Quiet Quitting
Just a trend or here to stay? What Quiet Quitting means, why it happens, and how to prevent it.